As many do for a new year, I started hashing out some goals for 2018. I am not a big “resolutions” fan but I do like to DREAM BIG. And I know that it’s easier to chase after something if I write it down.  After some reflecting on 2017, I came up with few goals for 2018!

#1 – Read more books!

I have finally (FINALLY) joined Goodreads (heeeelllloooo Leighellen, welcome to the millennium) and am so excited to document what I read, get suggestions on what to read next, and share with you my favorite books.  I want to merge my love of reading with my love of photography, so each week I will be bringing you a “bookstagram” image of my latest book.  I hope it encourages you to turn off your phone, curl up with a good book, and try something new. 

#2 – MailChimp. 

I have been a photographer for over 10 years now.  So this business is no longer a baby.  It’s time I grew up and actually established a mailing list!  I have so many great seniors, families, and boss babes that I work with each year, it’s time I foster those relationships.  I plan to make this a way for me to share special events, product savings, and encouraging words with you so hopefully you will want to join in.

#3 – Blogging with purpose

I have an amazing team of Brand Ambassadors that are so diverse and creative.  Instead of just showing you rad pictures of them all the time, we want to bring you content for a purpose on purpose.  So coming up this next year I’ll be adding in fun tips on fashion and makeup, as well as sharing random things like “best places to hike” or “favorite hipster coffee shops” and “top Spotify playlists” and anything else these girls can fill you in on.  Let us know if you have suggestions! 

#4 – Be the Light

I want to create space and time for my Brand Ambassadors to volunteer and lead in our community.  With so much negativity on social media, cyber bullying, and peer pressure, I want to not only provide for them a healthy place to be themselves but to also be able to encourage others. 

#5 – Find some teen titans

This may be my favorite part.  I’m planning to add a whole new segment to my brand this year!!  TEENS!!   Why wait to be a senior or boss babe to get your portraits taken?  These will be special sessions just for teens from 6th – 11th grade, perfect for quinceaneras, sweet sixteens, bar mitzvahs, and any other special step in your life.  I’m most excited to create a TEEN TEAM that will be like a younger version of my Senior Brand Ambassadors but focussed on community service and giving back.   I think it will be a great way to create community….I have some details to hammer out before this launches.  And I still need to create a new link on my website! But keep an eye for this in the spring.  And most importantly, let me know if you are interested in joining!

All Images Copyright of Leighellen Landskov Photography